01
Find the advantage
Compare your product with the market and use Food Lab to explore the ingredient changes that could strengthen its profile.
ConsupediaProducers
CONSUPEDIA FOR PRODUCERS
Choose your goal.
See your solution.
What would you like to achieve? Pick a goal to see the value, the right Consupedia tools and your next step.
Explore the full storyWHAT MATTERS TO YOU?
FOR PRODUCERS
Turn product strengths
into reasons to buy.
Give every buyer a clear reason to choose your product — in public tenders, municipal kitchens, restaurants, hotels and shops. Compare your product with the market, improve its profile and put the evidence into the buying decision.
Built through research collaboration with KTH Royal Institute of Technology and Dalarna University.
WHEN YOUR PRODUCT IS COMPARED
THE MUNICIPAL BUYER'S QUESTION
How does your product compare for our public meals?
NutritionClimate dataProduct evidence
WITH CONSUPEDIA PRODUCT INFORMATIONCompare relevant product facts against our purchasing priorities.
THE VALUE FOR YOUR BUSINESSMake your product's strengths clear in the tender.
Stronger product evidence for tenders.
A clearer case for professional buyers.
Product strengths shoppers can see.
FROM PRODUCT INFORMATION TO A BUYING REASON
From the tender to the shopping basket. Make your strengths count.
Municipalities compare products for public meals. Restaurants and hotels compare what to order. Shoppers compare what to buy. Help each buyer see the strengths that matter to their decision, with clear product evidence alongside price and taste.
02
Make the case for each buyer
Bring relevant product facts to a public tender, nutrition and allergen information to a kitchen buyer, and clear product strengths to a shopper.
03
Put evidence into the decision
Use the same documented product information in tender submissions, meetings with municipal and hospitality buyers, wholesale catalogues and consumer product pages.
EXPLORE THE RIGHT TOOLS
Go deeper where it matters.
Explore the services behind this use case, or talk to us about the combination that fits your team.
A PRACTICAL FIRST STEP
See the opportunity in your own products.
See how the product information could support a real decision in your business. Start with a small sample and choose the outcome you want to evaluate.
Show me with my productsPossible pilot measures, using your own business data:
Tender and buyer feedbackOrders from professional buyersRetail product conversion
Opens an email draft for you to review and send.
You can also write to info@consupedia.se.
Bring a small starting point
Suggest three products or GTINs and tell us who you want to sell to: municipalities, restaurants, hotels, retailers or consumers.
Explore it together
Review your products against relevant alternatives and the buyer's priorities. Explore a formulation change and how to present its documented benefits.
Agree the next step
Agree a focused pilot with defined products, outputs and a quote before work begins.