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About us

Consupedia’s founder, Roberto Rufo Gonzalez. Here with his parrot Åke in Roberto’s home village Skärså, in Hälsingland County. Photo: Eduardo Leal.

Consupedia is a Swedish company that helps you both as a consumer or as an active person in the food industry, to make sustainable decisions. We do this through digital tools connected to our database (one of the world’s largest and most detailed in terms of food and sustainability).

The idea behind Consupedia was born in 2015 when Roberto Rufo Gonzalez lacked a place where a product’s durability could be calculated. It was the beginning of a research project in collaboration with Dalarna University and the Royal Institute of Technology. The project developed a methodology and tools to provide information about a food’s impact on environment, health and fairness. The same methodology is today the basis of the spider diagram used by Coop, climate numbers and sustainability points used by the wholesaler Martin & Servera and by players in convenience stores such as Reitan and Convini.

How can we help you?

Are you a producer who wants to know how sustainable your products are and how you can make them better for both people, animals and nature? Or are you a wholesaler, do you work in retail and want to find out which products from your range cause problems in sustainable development, and want to offer your customers more sustainable choices? Or do you work in a municipality and want to measure and have clear control and follow-up of purchases for reduced resource and climate impact?

We can help you with that, and so much more.

Based on scientific research

Consupedia was founded in 2016 by Roberto Rufo Gonzalez as a research project in collaboration with Dalarna University and KTH Royal Institute of Technology. A strong partnership with researchers is still today one of the cornerstones of our business. Our expertise lies in linking sustainability data (up to 21 sustainability parameters) to individual ingredients and compound products. We make no assumptions or judgments of our own, but only collect and present existing information in a factual and unbiased manner.

Transparency for a sustainable
food system

Our vision is a transparent food system that shows consideration for all living things. By using our services you contribute to that vision.

What do other people write about us? Read more about us in our media archive!

More than CO2…

Sustainable development is more than measuring CO2. To get a complete picture, more parameters must be taken into account.